Industries
Life Sciences
Commercial Access Strategy and R&D solutions driven by data and state-of-the-art digital technology.
Within a few years, the healthcare system will be forced to change radically due to the joint action of six dynamics:
- increasing rates of ageing among the population
- chronicisation of previously incurable pathologies
- epidemiological development marked by lifestyles and environmental factors
- availability of diagnostic and therapeutic innovations with increasing effectiveness and high costs
- economic and financial unsustainability of the entire healthcare system
- digital solutions that are modifying the ways of managing and delivering healthcare services
Working in healthcare today requires different competencies and oversight of new tools and activities.
We can propose innovative solutions to make you a leader in the healthcare sector, because:
- From the outset, we have been designing and building important partnerships with the various players in the system
- We collaborate with the main players in the pharmaceutical and medtech industry, major healthcare and research facilities, institutions and the most advanced Digital Health start-ups.
Our offering
Strategy
We work with you to deliver a strategy that’s right for you, right for your customers and right for the future. We bring insights, industry experience and data-driven strategic recommendations to position our clients for success.
Our service include:
- Go to Market strategy
- Portfolio management and product strategy
- Commercial and Launch Strategy
- Innovation, Transformation & Change
- Business models and business case design
- Licensing, partnering, acquisitions support, due diligence
Our technological solutions:
Portfolio Management Solution
Portfolio analyses strategy and product and management solution including per-product analysis
Commercial access
Launch excellence
We help you stay ahead of the competition. From embedding internal launch excellence, to supporting optimal positioning of your product, we support you with evidence-based strategies, patient-centric perspectives and future-proof solutions.
Our service include:
- Pricing and Reimbursement strategy
- Real World Evidence strategy
- Customer and patient journeys
- Value-based healthcare and VBC options analysis as per product, indication area and market
- Launch strategy and readiness
- Health policy and Disease awareness
- Stakeholder management and relationship models
- Patient Value Services design
Our technological solutions:
Integrated launch management tool
Guide to build and execute the perfect go-to-market strategy
Medical and patient customer experience solution
Custom-made solution to optimize patients and HCPs’ QoL
AI-based launch excellence predictive modelling solution
AI-assisted solution that allows testing of launch scenarios
VBHC: Value-based Healthcare modelling tool
Tool to analyze, evaluate and execute key Value-based Healthcare agreements
Commercial access
Life Cycle Management
Sustaining the life cycle of your product is key to a future –proof strategy that benefits patients and satisfies investors. Highly experienced in maximizing the potential of your portfolio, we deliver innovative insights, approaches and solutions to support your long-term goals
Our service include:
- Design of lifecycle management and optimization strategies
- LOE defense strategies & Mature Portfolio Strategy
- Portfolio development strategy
- Product positioning and repositioning strategies
- Pricing forecasts
- Licensing, partnering and acquisition strategy
- Tender management excellence
Our technological solutions:
Pricing forecasting and predictive modelling solution
Technology-assisted tool designed to analyze, evaluate and predict key scenarios to drive value
Commercial access
Market Access
We have a comprehensive understanding of the evolving complexities, regulations and drivers of global reimbursement markets. We bring insights and critical thinking at the operational and strategic level to deliver market penetration strategies that work
Our service include:
- Market sizing and access journey mapping
- Access Landscape, national and local reimbursement analysis
- Strategic and Operational Pricing (HEOR, GVD)
- Health Analytics Modelling (BIM, CEA, Pricing Simulators, Make or Buy, Optimization)
- Real World Evidence Generation, Publication & Diffusion (Organization & Economic)
- Value Based Contracting & Value Based Healthcare
- Commercial targeting and Pull-Through
- Regulatory frameworks (join-HTA, etc.)
- Key Account Planning
Our technological solutions:
Pricing Forecasting and predictive modelling solution
Technology assisted tool develop to analyze, evaluate and predict key scenarios to drive value
Tendering tools
Technology assisted tool to evaluate pricing scenarios and develop winning strategies to maximize value
VBHC: Value-based Healthcare modelling tool
A tool to analyze, evaluate and execute key Value-based healthcare agreement that drive value to clients and costumers
Commercial access
Commercial effectiveness & Customer engagement
We work with you to define people-driven, multichannel engagement and marketing strategies, supported by robust and tailored technological solutions. In an evolving marketplace, we can support you to deliver innovative customer experience journeys that target the right audience in the right way at the right time.
Our service include:
- Marketing and brand strategy
- Salesforce customer integration and effectiveness
- Multichannel marketing and planning
- Stakeholder Engagement and Customer Augmented Interaction
- Patient pathway and experience design and implementation
- Advanced segmentation, commercial targeting
- Commercial dashboards
Our technological solutions:
Digital health innovation (Medical Apps, Digiceuticals)
State of the art digital solutions (links to the ones from customer experience)
Digital Healthcare disease management solutions
Technology assisted tool designed to support patients and HCS in disease management
Omnichannel Readiness
Personalization of the buying process for every individual customer with the uso of Engines and Microservices in Low Code Application Platforms (LCAPs)
Medical affairs
We help your Medical Affairs organization to deliver strategic medical leadership internally and externally, revolutionize patient-medical engagements and harness the power of digital and data innovations, accelerating delivery of quality medicines to those who need them.
Our service include:
- Therapeutic area portfolio and product product strategy
- Medical affairs go-to-market strategy
- Patient engagement
- Medical information automation
- Scientific engagement
- Integrated Evidence generation (RWD, RWE), Publication & Diffusion
- Disease Management Optimization
Our technological solutions:
Medical Information automation solution
Technology assisted solution to facilitate visualization of medical information
AI to drive Real World Evidence solution
Enablement of generativeAI solution to manage and optimize real world evidence
Disease Management Optimization
DMO is a proprietary Bip tool developed to assess and redesign disease management processes, integrating clinical, organization and economic analysis and measuring opportunities to adopt innovation (new drugs, devices, technologies)
R&D Excellence
Through our in-depth knowledge of the sector, we can support companies strategically and operationally to deliver quality medicines. With a laser focus on data readiness & integrity, patient safety and compliant, risk-based clinical programs, we partner to define and deliver winning strategies to achieve short- and long-term objectives
Our service include:
- Clinical Data Strategy – including integrated Evidence Planning, Safety and Efficacy summaries, Data Readiness, Submission planning and Clinical Data Sourcing and Oversight Strategy
- Increasing business agility through optimized R&D & submission team operating models and process optimization - PMO services, SOP rationalization and optimisation
- Data insights and visualization – Leveraging data and tools to create compelling data stories and provide insight and drive data-driven decisions
Our technological solutions:
Integrated Summaries of Safety & Efficacy, & Submission Planning Templates
Customizable templates and best practice advisory service
Vendor Engagement and Oversight Playbook for Clinical Studies
Strategy, guidelines and KPI identification
R&D Business Agility toolkit
Agile maturity assessment matrix, Business Agility Agile Champion and Agility Leadership Training curricula, Agile and LEAN coaching
R&D portfolio dashboards
clinical and safety data visualizations
Organizational transformation
Our teams have the experience and knowledge to support clients in meaningful small and large-scale R&D and Commercial organizational transformation, that allows them to adapt to rapidly changing economic, regulatory and competitive environments
Our service include:
- Organizational strategy and design – benchmarking, structure, sizing and governance
- Organizational excellence – competency and capability definition, performance metrics, people development, business agility
- Optimized Operations - Policies and procedures, collaboration and partnership strategies
- Communication planning and change management/adoption strategy
Our technological solutions:
Total experience ecosystem
leveraging the redesign of employee experience to drive the best customer experience
ONA (Organizational Network Analysis) Solutions
transforming organisations starting from the analysis of internal communications, networks, groups
Achieving business agility
business models, coaching, leadership training, and agile champion Training
BIP Life Sciences Change Management & Communication framework
Healthcare
We deliver solutions to transform the healthcare system both at the provider as well as the payer level. Our experience and expertise allows us to be the perfect partner to support you in the business transformation that a rapid changing landscape is demanding
Our service include:
- Healthcare system understanding (regulatory and funding routes) - both private and public schemes
- Healthcare providers segmentation – country specific
- Disease management and patient experience optimization
- Patient Value Services design and implementation
- Medical information/data strategy and automation
- Organizational excellence (strategy and design) – benchmarking, structure, sizing, governance, competency and capability definition, performance metrics, people development, business agility
- Healthcare efficiency improvement - Policies and procedures, collaboration and partnership strategies
Our technological solutions:
Medical and patient customer experience solution
Custom-made solution to optimize patients and HCPs’ QoL
Digital health innovation (Medical Apps, Digiceuticals)
State of the art digital solutions (links to the ones from customer experience)
Digital Healthcare disease management solutions
Technology assisted tool designed to support patients and HCS in disease management
AI in Real World Evidence solution
Leverage AI, synthetic data platforms and advanced analytics to optimize real world evidence generation
Disease Management Optimization
DMO is a proprietary Bip tool developed to assess and redesign disease management processes, integrating clinical, organization and economic analysis and measuring opportunities to adopt innovation (new drugs, devices, technologies)
Sustainability in healthcare
Sustainability is and will continue to be one of the key differentiators that will shape the global markets of the future. Our team’s expertise makes us a vital partner in achieving Healthcare sustainability goals. We focus on the patient, marrying innovative trial design, new technology, real world evidence and synthetic data to gain insights, ensure Health Equity and reduce patient burden.
Our service include:
Healthcare Sustainability Strategy
- ESG strategy and business planning
- Decentralized trial design & adaptive clinical trial strategy
- Reducing emissions in Supply and Distribution
Execution
- End-to-end environmental footprint visualization & assessments to help identify opportunities to achieve Net Zero targets, optimize sustainable clinical trials, ESG baselines for vendor selection and Value Based Contracting
Evaluation and Auditing
- Regulatory and Government Disclosure packages, audit and assurance services and compliance advisory services
Our technological solutions:
BIP Lifesciences Sustainability Benchmarking tool
Maturity and benchmarking assessments
Materiality and Risk Assessment Frameworks and templates, KPI dashboards
ESG Governance Framework Design
Templates and workshops
‘Net Positive’ and ‘Circular Economy’ business models
Assurance planning frameworks and disclosure package toolkits
AI Predictive models and synthetic data approaches
To optimize patient selection/demographics and recruitment, supply chain and manufacturing
Data, digital and AI solutions
Getting your data and technology strategy right is the foundation which will enable organizations to unleash the power of structured and unstructured data. We support clients end-to-end with their data lifecycle and help them future proof their data ecosystem and governance models to make informed decisions. We work with client systems and our/strategic partner platforms*, to configure and implement solutions to meet your needs.
Our service include:
- Data Maturity and Architecture Assessments
- Organizational Data/Technology Strategy Design
- Roadmaps, Architecture, Visualization and Reporting, Technical Debt Assessment & remediation strategy, Data Ecosystem mapping, advisory, platforms
- Data Office Organization Design & Governance
- Data Quality & Integrity, Data Privacy and Security, Data Citizenship and Fluency, Metadata management
- Data platform configurations for GenAI, Statistical Computing Environments, Machine Learning, Automation
- Migrations and system implementations
- Cybersecurity, Ransomware and Business Continuity strategy and scenario planning
Our technological solutions:
Assessment and planning tools
Data Strategy Maturity, Architecture, Governance and Data Migration wave planning
AI tools and Synthetic data platform
- GenAI Studio (Chatbots and Knowledge Base)
- AI Data Quality Review Tool
- AI Data Quality Review Tool
Domino* Data Platform
Configuration and implementation (including statistical computing environments)
Credo AI* Responsible Data and AI solution
Market intelligence
Market Intelligence is a key differentiator in today’s data-driven world. We gather, synthesize and analyze behavioral, competitive, disease, market, regulatory and product intelligence through both primary and secondary research. Our comprehensive insights, reports and profiles underpin our strategic recommendations and provide you with a deep, trusted intelligence asset upon which to base your key decisions and roadmaps
Our service include:
- Market dynamics: challenges and opportunities of the healthcare systems and health policies and regulation
- Disease landscape: epidemiology, burden of disease, provision of care, treatment algorithm, unmet needs.
- Competitive landscape, pricing and brand positioning
- Patient pathways, patient profiling, segmentation and targeting
- Clinician behavior and decision drivers
- Stakeholder Mapping - influence role, key drivers and needs
- Procurement processes and tools
- Market sizing and quantification of opportunities
Our technological solutions:
Tendering tools
Technology assisted tool to evaluate pricing scenarios and develop winning strategies to maximize value
Pricing Forecasting and predictive modelling solution
Technology assisted tool develop to analyze, evaluate and predict key scenarios to drive value
