Location: Rome and Milan

Date: 2024-10-08

Start Time: 9:00

End Time: 18:00

Info: A true ecosystem of events designed to channel energy, thought, action, and strategy towards Society 5.0, where technology and humanism converge to build a fairer society—one that integrates progress and rights, the physical and digital realms, economy and well-being, technology and the environment. Three days of debates, meetings, talk shows, keynote speeches, and workshops to discuss, engage, and interpret a transforming society through a digital and sustainable lens. The Green of sustainability and the Blue of digital innovation: the driving forces of development for the society of tomorrow.

Il Verde e il Blu Festival is the reference event produced by BIP for what sustainability and digital innovation is concerned.  A real ecosystem of events to channel energy, thought, action and strategy towards the 5.0 society, where technology and humanism meet to build a more equitable society, one which is capable of integrating progress and rights, physical and digital, economy and well-being, technology and environment.

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About the Festival

The 2023 edition of the festival achieved extraordinary results, with over a million people reached live, via YouTube views, press and TV coverage. Our 4 social channels reached over 10 million impressions, amplifying the visibility of the festival on the international base.

With two specials broadcasted on Sky, over 190 articles, and dedicated reports, Il Verde e il Blu is the most important international stage for sustainability and technology issues, strengthening Milan's role as the main centre for what these topics is concerned.

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Towards a Hyper Smart Society

The effectiveness of technology and new business models is measured by positive changes in the lives of people and the creation of shared value.  The human is at the center: true technological evolution gives priority to people's well-being.

 It's 5.0 Society. Digital remains fundamental, but only if it’s a function of economic, environmental and social sustainability, with positive effects on mobility, pollution and inequalities.

  The global crises we are witnessing can and must be seen by innovation ecosystems as a great opportunity to stimulate the transition towards a "Hyper Smart" society, a more sustainable, resilient and human-centric one, thanks to the application of new technologies.

The locations

Where thoughts and energies meet.

ROMA

Palazzo Wedekind

The INPS headquarters is located in Piazza Colonna, in the heart of the city.

Address: P.za Colonna, 366, 00187 Roma RM Contact: 06 0608

MILANO

Mudec - Museo delle Culture

The large exhibition space in the historic Porta Genova district, in the heart of Tortona area.

Address: Via Tortona 56, 20144 Milano MI Contact: 02 54917 Web: mudec.it

The speakers

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FAQs

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When does the event take place?

The event takes place from 8 to 10 October, 2024 in Milan and Rome. The complete programme of all sessions is available on [link to program page]. The programme may change,. Please, keep an eye on the page for updated information.

How can I purchase tickets?

An entire module dedicated to corporate business. How do companies generate value? How are business models structured, and what is their construction and representation (Value Chain vs Business Model Canvas)? How are business models implemented? You will learn more about business processes, with the help of a BPMN modelling workshop too. How are business processes supported by information systems? Business capabilities: you will learn reference industry architectures through business cases.

What is the refund policy in case of cancellation?

An entire module dedicated to corporate business. How do companies generate value? How are business models structured, and what is their construction and representation (Value Chain vs Business Model Canvas)? How are business models implemented? You will learn more about business processes, with the help of a BPMN modelling workshop too. How are business processes supported by information systems? Business capabilities: you will learn reference industry architectures through business cases.

Is accommodation available near the event?

An entire module dedicated to corporate business. How do companies generate value? How are business models structured, and what is their construction and representation (Value Chain vs Business Model Canvas)? How are business models implemented? You will learn more about business processes, with the help of a BPMN modelling workshop too. How are business processes supported by information systems? Business capabilities: you will learn reference industry architectures through business cases.

What safety measures will be in place during the event?

An entire module dedicated to corporate business. How do companies generate value? How are business models structured, and what is their construction and representation (Value Chain vs Business Model Canvas)? How are business models implemented? You will learn more about business processes, with the help of a BPMN modelling workshop too. How are business processes supported by information systems? Business capabilities: you will learn reference industry architectures through business cases.